Before a job interview, one thing is going to happen: You are getting googled. A national survey by Harris Poll, on behalf of CareerBuilder, showed that 60% of employers use social networking sites to research job candidates, but they start with typing your name into a search engine.
The good point about this? You can shape what people find about you in a way that benefits your goals. Besides a LinkedIn profile and other social media, a website is a great tool to showcase your work and achievements. With a website, you can easily set yourself apart and draw the attention to areas where you excel. That can be writing, video, photography, graphic design, strategy, concept, and more.
If your site looks bad, you missed the point, and you don’t want to share it.
However, you should keep two things in mind many people think are not important. First, more than 50% of internet users come from mobile. That means, your website needs to be responsive. Second, if your site looks bad, you missed the point, and you don’t want to share it. A poorly made website might infer you are not detail oriented, or you don’t know how to visualize your ideas.
Fortunately, today it is easier than ever to create a website that is responsive and visually appealing. Just follow these four steps:
#1 Register a domain
#2 Choose a platform
#3 Create appealing content
Make sure your copy is error-free and easy to read:
- Use Word’s spellcheck
- Let your friends read it
- Read it out loud
Use your photographs or find free, high-quality stock photos you can use:
Visualize your information. Infographics are great, and there are many tools to create them online for free:
#4 Be proud of your work and keep it up to date.
- Share it through your social media channels and word of mouth
- Update the content from time to time.
- Be open to feedback
Now it is up to you. Make yourself visible and build your story online. If you are still not convinced, read this blog post on Culpwrit. If you need some inspiration, have a look on my website 😉